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Digital Entrepreneurship Opportunities for Kenyan Youth

Welcome to the Tharaka Invention Circle CBO, your gateway to a world of opportunities and innovation in our vibrant community!

In Tharaka-Nithi County, our economy is deeply rooted in agriculture. While this provides a strong foundation, the scarcity of employment opportunities for secondary and tertiary degree holders is a significant concern. Many talented young people find themselves in a challenging job market, where traditional employment is limited, and competition is fierce.

However, these challenges present incredible opportunities for innovation and entrepreneurship. With the rapid growth of internet access and mobile technology, the potential for online businesses has never been greater. By leveraging digital platforms, you can transform your skills, knowledge, and passions into thriving businesses that support you and contribute to our community’s growth and prosperity.

Why Choose Online Business?

Harness the Power of Technology: Affordable smartphones and increasing internet penetration allow you to connect with a global market from home. Whether it’s selling handcrafted goods, offering digital services, or teaching online, the possibilities are endless.

Empower Yourself and Your Community: Starting an online business gives you control over your future, creates jobs, supports local economies, and positions you as a leader in innovation. You demonstrate that success is possible with determination and creativity.

Flexible and Accessible: Online businesses offer flexibility that traditional jobs often can’t. You can work from anywhere, set your hours, and tailor your business to fit your lifestyle and commitments.

Diverse Opportunities: From e-commerce and digital marketing to online education and remote consultancy, there is a wide range of business models to explore. Whatever your interests or expertise, there’s a niche waiting for you.

Skill Development: Running an online business hones essential skills such as digital literacy, marketing, and customer service, invaluable in today’s economy.

Welcome aboard, and let’s embark on this exciting journey toward economic empowerment and personal growth!

20 Online Business Models for Tharaka-Nithi County

Online Agricultural Extension Services:

Description: Offer virtual consulting services to farmers, providing advice on crop management, pest control, weather forecasts, and best practices. Use platforms like WhatsApp or a simple mobile app to reach a broad audience.

Requirements: Basic agricultural knowledge or access to expert advice, smartphone or basic computer for communication, internet connection for real-time updates.

E-Commerce for Local Products:

Description: Create an online store to sell local products such as coffee, tea, honey, and crafts. Utilize platforms like Jumia or Facebook Marketplace to reach customers locally and internationally.

Requirements: Smartphone or computer with internet access, reliable payment system (e.g., M-Pesa), logistics plan for product delivery.

Digital Marketing Services:

Description: Offer digital marketing services to local businesses, helping them build an online presence through social media, email marketing, and content creation.

Requirements: Knowledge of digital marketing strategies, access to a computer or smartphone with internet, experience with social media platforms and marketing tools.

Online Education and Tutoring:

Description: Provide online tutoring services in subjects such as math, science, or languages. Use video conferencing tools to conduct lessons and offer personalized support to students.

Requirements: Proficiency in the subject matter, smartphone or laptop with internet access, video conferencing software (e.g., Zoom, Google Meet).

Mobile-Based Payment Solutions:

Description: Develop mobile-based payment solutions or act as an agent for services like M-Pesa, offering convenient financial transactions for the community.

Requirements: Basic understanding of mobile payment systems, smartphone with internet access, registration with service providers like Safaricom.

Virtual Livestock Management:

Description: Offer virtual services to help farmers manage their livestock more effectively, providing guidance on feeding, health monitoring, and breeding.

Requirements: Knowledge of livestock farming, smartphone with internet connectivity, access to veterinary experts for consultations.

Social Media Influencer/Content Creator:

Description: Create engaging content on platforms like TikTok, YouTube, or Instagram, focusing on topics such as agriculture, culture, lifestyle, or local tourism.

Requirements: Smartphone with a good camera, creativity and content creation skills, understanding of social media trends.

Online Health and Wellness Coaching:

Description: Provide virtual health and wellness coaching, offering advice on nutrition, fitness, and mental health through personalized online sessions.

Requirements: Background in health or fitness, smartphone or computer with video conferencing capability, internet access for online consultations.

Remote Customer Service Support:

Description: Provide customer support services for businesses looking to outsource their customer service operations, handling inquiries via phone, email, or chat.

Requirements: Strong communication skills, computer or smartphone with internet access, training in customer service best practices.

Online Marketplace for Agricultural Tools:

Description: Develop an online platform where farmers can buy, sell, or rent agricultural tools and equipment, facilitating easier access to necessary resources.

Requirements: Smartphone or computer with internet access, partnerships with tool suppliers, logistics plan for tool delivery and pickup.

Agricultural Blogging or Vlogging:

Description: Share insights, tips, and success stories about local farming practices through a blog or vlog, monetizing through ads or sponsored content.

Requirements: Knowledge of local agriculture, smartphone with a camera for videos, blogging or vlogging platform (e.g., WordPress, YouTube).

Online Food Delivery Service:

Description: Create a mobile app or website to offer food delivery services, partnering with local restaurants and eateries to deliver meals to customers.

Requirements: Smartphone or computer with internet access, partnerships with local food providers, logistics plan for food delivery.

Remote Data Entry Services:

Description: Offer remote data entry services for businesses or organizations, managing data input and processing tasks online.

Requirements: Computer or smartphone with internet access, typing and data entry skills, access to data management software.

Online Handicrafts Store:

Description: Sell handmade crafts and traditional items online, reaching a wider audience through platforms like Etsy or Instagram.

Requirements: Smartphone with internet access, knowledge of craft-making, logistics plan for shipping products.

Virtual Language Translation Services:

Description: Provide translation services for businesses or individuals needing assistance with English, Swahili, or local languages.

Requirements: Proficiency in multiple languages, smartphone or computer with internet access, translation tools or software.

Digital Photography Services:

Description: Offer digital photography services for events, businesses, or individuals, sharing portfolios online and conducting virtual photoshoots.

Requirements: Smartphone with a high-quality camera, photography skills, online portfolio or website.

Online Survey and Research Services:

Description: Conduct online surveys and research projects for businesses or organizations, gathering valuable data and insights.

Requirements: Computer or smartphone with internet access, skills in survey design and data analysis, access to survey tools (e.g., Google Forms, SurveyMonkey).

Mobile Repair and Maintenance Services:

Description: Provide mobile phone repair and maintenance services, leveraging online platforms to reach customers and offer remote diagnostics.

Requirements: Knowledge of mobile phone repair, access to repair tools and parts, smartphone or computer for customer communication.

Remote Graphic Design Services:

Description: Offer graphic design services for businesses or individuals, creating logos, marketing materials, and digital content.

Requirements: Computer with graphic design software (e.g., Adobe Illustrator, Canva), design skills and creativity, internet access for file sharing and collaboration.

Online Business Consultancy:

Description: Provide consultancy services to local businesses looking to establish an online presence, offering advice on digital strategy, marketing, and e-commerce.

Requirements: Knowledge of digital business strategies, smartphone or computer with internet access, experience in business consultancy or management.

Be sure to visit “Tharaka Invention Academy” where you can learn about how anybody can acquire the mindset, skills, and knowledge needed by all problem solvers, innovators, and inventors. The post entitled “Global Innovators: 101 Careers Transformed by Invention Skills” contains links to many more similar stories about these people worldwide.

Questions?? Contact me any time at profsinger@inventionschool.tech
We have published other informative posts on Invention School’s website which may interest you. To view our entire catalog of over 1000 posts go to inventionschool.tech/category/blog/ or use our handy search tool to find topics of interest to you.

Mechanical/Solar Engineer, Prof. Oku Singer

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