Blacker Beauty

 


MEMBERS & VISITORS:

Blacker Beauty

Black Is Beautiful

I’m Professor Singer and I teach Invention courses at Tharaka Invention Academy. I want to tell you a story about Black Beauty. No, not the famous horse story but a story about black women.
“Whatever the mind of man can conceive and believe, it can achieve.” ~ Napoleon Hill.

The Background.
In June 2024, the New York Times published an article by Linda Villarosa highlighting the disturbing truth about hair relaxers. These products, commonly used by Black women to straighten their hair, have been linked to reproductive disorders and cancers. Tamarra James-Todd, an associate professor of environmental reproductive epidemiology at Harvard’s T H Chan School of Public Health, has been at the forefront of this research. Her work has provided compelling evidence connecting the chemicals in hair relaxers to serious health issues, including uterine cancer, fibroids, and breast cancer.

Globally, the issue extends beyond hair straightening to the widespread use of harsh chemicals to lighten darker skin. Despite growing awareness, these products continue to be aggressively marketed, reflecting a broader issue of economic exploitation and inadequate regulation. This problem affects Black women and other women of color in the United States, Carribean, the African diaspora, and across the African continent.

In the 1960s, the powerful “Black is Beautiful” movement in the United States saw large numbers of Black women abandoning the idea of straightening their hair, embracing natural hairstyles like Afros and corn rows, and celebrating their natural beauty. Despite this, many Black women later fell back into practices of lightening their skin and straightening their hair, influenced by the pervasive beauty standards held by their oppressors. This reversion highlights the deeply entrenched societal pressures that continue to shape and promote eurocentric beauty ideals even in hispanic and asian communities.

In response, a multidisciplinary coalition named “Embrace Your Beauty” formed to tackle the problem with innovative and creative approaches on a global scale.

The Coalition Forms.
The coalition includes professionals with deep knowledge and experience in addressing the beauty standards and health issues faced by Black women worldwide:

Angela Williams: A renowned dermatologist from the United States, with extensive experience advocating for safer, natural alternatives in skincare and haircare.
Michael Johnson: A public health advocate from South Africa, focused on addressing racial health disparities and designing comprehensive public health campaigns.
Tamara Green: A psychologist from the United Kingdom specializing in the psychological impacts of racial discrimination, providing support to boost self-esteem and cultural pride.
Ana Silva: A sociologist from Brazil studying the social pressures driving harmful beauty practices and developing interventions to combat them.
Shanice Brown: A high school educator from Jamaica integrating lessons on self-acceptance and cultural pride into school curricula.
Chioma Adedayo: A grassroots community leader from Nigeria, organizing efforts to change cultural norms around beauty.
Jada Harris: An entrepreneur from the United States and founder of an all-natural beauty product line for Black women, focusing on safe, natural beauty solutions.
Rajesh Sharma: An environmental scientist from India ensuring beauty products are eco-friendly and sustainable.
Vanessa Moore: A journalist and influencer from Canada using her platform to celebrate natural beauty and challenge harmful beauty standards.
Several members of this coalition are alumni of Tharaka Invention Academy, where they cultivated their innovative thinking and problem-solving skills. Their experiences at the academy empowered them to address complex global issues with creativity and determination.

Innovative Approaches.
To effectively combat harmful beauty practices, the “Embrace Your Beauty” coalition implements innovative and creative strategies that go beyond traditional methods, addressing the issues globally:

Tech-Enabled Education and Awareness.

Interactive Mobile App: A mobile app is developed to educate users about the dangers of harmful beauty products and provide alternatives. It features interactive quizzes, AR experiences showcasing the effects of chemicals on hair and skin, and a product scanner that identifies harmful ingredients. The app is available in multiple languages to reach a global audience.
Virtual Reality (VR) Workshops: VR technology is used to create immersive workshops where participants can experience the long-term effects of harmful chemicals on the body and learn about natural beauty care. These workshops are held in cities worldwide, including major African and diaspora communities.
Crowdsourced Beauty Innovation.

Hackathons for Safe Beauty: Organize hackathons where innovators and tech enthusiasts collaborate to develop new, safe beauty products and technologies. Winning ideas receive funding and mentorship to bring their products to market. Hackathons are held in various countries to ensure diverse participation.
Open Innovation Platforms: Create online platforms where communities can propose and vote on innovative beauty solutions, fostering grassroots creativity and engagement. These platforms are accessible globally, enabling cross-cultural exchange of ideas.
Social Media Campaigns and Influencer Partnerships

Influencer-Led Challenges: Launch social media challenges led by influencers encouraging followers to embrace their natural beauty and share their stories. These challenges go viral, reaching millions and creating a cultural shift. Influencers from Africa, the Caribbean, and other diaspora communities participate to broaden the reach.
Interactive Live Streams: Host live streams with experts and influencers discussing the dangers of harmful chemicals and demonstrating natural beauty routines. Viewers can interact in real-time, asking questions and sharing their experiences. These live streams are broadcast across multiple time zones to accommodate a global audience.

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Collaborative Community Spaces.

Beauty Labs: Establish community beauty labs where women can experiment with natural products, attend DIY workshops, and collaborate on creating their own beauty solutions. These labs serve as innovation hubs in various countries, including African nations and diaspora communities.
Pop-Up Events: Host pop-up events in cities worldwide, featuring interactive exhibits, product demonstrations, and live performances celebrating natural beauty. These events draw large crowds and media attention, helping to change beauty standards on a global scale.
Gamification and Rewards.

Beauty Empowerment Game: Develop a mobile game where players navigate challenges related to beauty standards and earn rewards for promoting natural beauty and making healthy choices. The game includes educational content and opportunities for real-world impact. It is designed to appeal to a global audience with localized content.
Reward Programs: Implement a reward system where participants earn points for attending events, participating in challenges, and using the mobile app. Points can be redeemed for natural beauty products and services, promoting global engagement.
Global Advocacy and Policy Change.

International Coalitions: Form partnerships with international health organizations, NGOs, and governments to advocate for stricter regulations on harmful beauty products.
Policy Advocacy: Work with policymakers to introduce and enforce legislation that bans or restricts harmful chemicals in beauty products, ensuring safer alternatives are accessible.
The Impact.
By 2028, the “Embrace Your Beauty” campaign achieves significant milestones:

Health Improvements: The prevalence of health issues related to harmful beauty practices decreases by 30%.
Cultural Shift: Surveys show a marked increase in the acceptance and celebration of natural beauty among Black women globally.
Policy Changes: New legislation restricts the sale of harmful chemicals in beauty products in multiple countries.
Economic Growth: The market for natural and safe beauty products expands, driven by Black-owned businesses worldwide.
Net Effects on Communities.
The changes brought about by the “Embrace Your Beauty” campaign would have profound effects on both the specific communities of Black women and the broader communities in which they live and work:

Empowered Individuals and Communities.

Black women gain confidence and self-esteem by embracing their natural beauty, leading to a stronger sense of identity and cultural pride.
Empowered women become role models in their communities, inspiring others to reject harmful beauty standards and promoting a healthier, more inclusive definition of beauty.
Healthier Communities.

Reduced use of harmful chemicals leads to better overall health outcomes, decreasing the incidence of related diseases such as cancers and reproductive disorders.
Improved health reduces the burden on healthcare systems and allows individuals to lead more productive lives.
Economic Benefits.

The growth of natural beauty product markets creates new economic opportunities, particularly for Black-owned businesses, fostering entrepreneurship and economic independence.
Communities benefit from job creation and increased economic activity as new businesses emerge and existing ones expand.
Cultural Renaissance.

A shift in beauty standards fosters a cultural renaissance, celebrating the diversity and richness of Black heritage and beauty.
Educational initiatives and community events reinforce cultural pride, ensuring that future generations grow up with a positive sense of self.
Broader Social Impact.

As beauty standards evolve, broader communities become more inclusive and accepting of diversity.
Policies and regulations developed through the campaign set precedents for other social justice and health initiatives, promoting a more equitable society.
Personal Stories.
Keisha, a 16-year-old high school student from the United States, shares her journey in a viral video, describing how the interactive mobile app and VR workshops helped her embrace her natural hair and dark skin, boosting her confidence and self-worth.

In Lagos, Nigeria, Chioma Adedayo hosts a pop-up event where women share their experiences of self-acceptance, inspiring others and creating a ripple effect of positive change.

In Kingston, Jamaica, Shanice Brown collaborates with local educators to integrate lessons on cultural pride and self-acceptance into school curricula, fostering a new generation of confident, empowered students.

In São Paulo, Brazil, Ana Silva leads a sociological study on the pressures of beauty standards, using the findings to advocate for policy changes that protect consumers from harmful products.

In Johannesburg, South Africa, Michael Johnson works with local health departments to implement comprehensive public health campaigns, reducing the prevalence of harmful beauty practices.

A New Era
The success of the “Celebrate Your Natural Beauty” campaign marks the beginning of a new era. Black women across the world are empowered to reject harmful beauty practices and embrace their natural beauty. The campaign not only improves health outcomes but also fosters a deeper sense of cultural pride and self-love, transforming societal norms and perceptions for future generations.

This story illustrates how a multidisciplinary approach, driven by innovative and creative strategies, can effectively address the complex social, environmental, psychological, and cultural issues related to harmful beauty practices, promoting healthier and more sustainable alternatives for Black women globally. As the saying goes, “If you can imagine it, you can make it real.” Through vision and innovation, the coalition brings to life a world where natural beauty is celebrated and harmful practices are a thing of the past.

Be sure to visit “Tharaka Invention Academy” where you can learn about how anybody can acquire the mindset, skills, and knowledge needed by all problem solvers, innovators, and inventors. The post entitled “Global Innovators: 101 Careers Transformed by Invention Skills” contains links to many more similar stories about these people worldwide.

Questions?? Contact me any time at profsinger@inventionschool.tech
We have published other informative posts on Invention School’s website which may interest you. To view our entire catalog of over 1000 posts go to inventionschool.tech/category/blog/ or use our handy search tool to find topics of interest to you.

Mechanical/Solar Engineer, Prof. Oku Singer

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